LYON PHOTOGRAPHY

LORY LYON, PHOTOGRAPHER

(CLIENT)

BRAND IDENTITY + WEBSITE

(PROJECT)

2024

(YEAR)

(WWW)

Lory Lyon is a New York City Wedding + Event Photographer. The goal with her branding was to create something deeply personal and romantic. We weaved in strategy and story-telling while letting her amazing photography take center stage.

(ABOUT)

We arrived at this romantic little monogram through Lory’s inner child. Little LORY LEE LYON used to doodle her initials much like this swirly twirly variation you see here.  We love that we were able to create a mark that felt unique and nostalgic to Lory. Something that not only represents her brand name but her creative little heart as well. 

We built Lory’s website with Squarespace and custom CSS. She needed a site that could take inquiries, showcase her stunning photography, and communicate her packages. Her website has seen an uptick in traffic and inquiries in response to her branding, portfolio presentation and ease of navigation.